The 4-Part Email Tag System That Organizes Your List (& Boosts Sales in 15 Minutes)

Stop guessing who’s who on your list — this naming convention gives you instant clarity, perfect segments, and buyer-ready automations.

Rahul Giri

Jul 01, 2025

Most creators don’t have an email list.

They have a digital junk drawer.

Half-tagged.

Overlapping.

Messy.

You open ConvertKit or ActiveCampaign...

And stare at 87 random tags like:

downloaded_ebook_1
clicked_email_2
2023_buyer_email
maybe_interested??

You're not sure who your real buyers are.

You don't know who opened your launch email.

And your “tag system” is more like a haunted maze.

I’ve been there.

And if you’re nodding right now…

This one post could save your sanity (and your sales).

Let’s fix it.

The Day I Gave Up and Hit Delete

True story.

A few months ago, I was helping a course creator clean up her email backend.

She had:

4 years of content
7 digital products
3 different funnels

And no clue who had done what.

Her question?

“Can you figure out who bought what, so I don’t blast buyers again?”

I opened her ConvertKit dashboard.

Big mistake.

Tag soup.

No naming convention.

Duplicated tags. Confusing codes. Random caps. Blank tags. You name it.

She hadn’t emailed her list in weeks.

She was scared to hit “send.”

Because one wrong segment could burn trust or blow a launch.

So I did something drastic.

I deleted all 87 tags.

Yes. All. Of. It.

And rebuilt it using a system we use daily inside Lead Magnet Valley.

A system so clean, she called me a “CRM therapist.”

Two weeks later, she segmented her mid-ticket launch in 2 clicks…

→ and made $4,712 in 4 days from people she didn’t even know were warm.

Introducing: The 4-Part Email Tag Naming Convention™

🧠 Built to keep your list organized, clean, and conversion-ready

Here’s the exact formula:

[STAGE]_[ACTION]_[INTEREST]_[SOURCE]

Let’s break it down:

1. STAGE

Where are they in your funnel?

2. ACTION

What did they do?

3. INTEREST

What were they interested in?

LeadMagnetGuide
SalesEmailSequnces
VIP_Consulting
MealPlanGiveaway
Launch_Challenge

4. SOURCE (Optional)

What were they came from?

Example Tags you might see in your system:

💪 Weight Loss Niche Tag Examples:

L_DWNLD_MealPlan_FB
→ Lead who downloaded the 7-Day Meal Plan from a Facebook ad.
B_PURCHASE_KetoBootcamp_X
→ Buyer who purchased the Keto Bootcamp from a Twitter (X) link.
HB_CLICK_1on1Coaching_LN
→ High-Value Buyer who clicked to learn about 1-on-1 Coaching via LinkedIn.
P_WEBINAR_FatLossSecrets_AS
→ Prospect who attended the Fat Loss Secrets Webinar via AppSumo traffic.

Now suddenly… you know exactly who to email, when, and why.

No guessing. No duplicates. No disasters.

Just clarity that sells.

Why This Works Like a Charm

✅ Your CRM becomes a goldmine — not a guessing game
✅ You can send hyper-targeted emails in 1 click
✅ You avoid “resend to buyers” disasters
✅ You look like a pro (because you are)

And it only takes 15 minutes to implement.

Even better?

Once you set it up, your automations become plug-and-play.

I call it “Smart List Structuring.”

Because smart creators don’t just send emails.

They build systems.

What Most Creators Get Wrong

They blame ConvertKit.

Or MailerLite.

Or the VA.

Or that one freebie funnel they set up 2 years ago.

But here’s the truth:

Most email chaos isn’t a tool problem.
It’s a thinking problem.

If you name your tags with zero logic, don’t expect your funnels to run with precision.

Stop stacking random behavior.

Start labeling buyer intent.

Savable Tag Audit Checklist

Before you send your next campaign, check:

✔ Does your tag include a clear STAGE (P, L, B, HB, VB)?
✔ Is the ACTION tied to a behavior (download, click, purchase)?
✔ Is the INTEREST labeled cleanly (TripwireGuide, DFYFunnels, etc.)?
✔ Is the SOURCE accurate (Facebook, X, Lead Magnet, etc.)?
✔ Is your naming consistent across funnels and campaigns?

If you nodded “no” to any of these...

It’s time to clean up your tags before they cost you conversions.

Go ahead and do it right now….

Know someone who’s stuck in email chaos? This’ll clean their list, build trust, and help them sell like a pro.

—

To building *subscribers that buy* — always.

—Rahul Giri
(a.k.a. The Lead Magnet Guy 🧲)

Founder, Lead Magnet Valley